It is the process of buying and selling E-commerce goods and services over the internet.

It allows production, promotion, sales, insurance, distribution and payment processes of goods and services to be made via computer networks.

The companies which gain a more flexible structure with e-commerce, which work more closely with their suppliers, which respond expectations and needs of customers more quickly do not experience a change on a global scale.

It offers the companies to choose the best suppliers and make sales all over the world.

The importance of electronic commerce (e-commerce)

• Shopping through internet allows finding and buying many alternatives for products or services in a short time, without shopping around. 
• The time gained helps the companies to expand into new markets easily without wasting time.
  
• The speed that communication technology provides improves the profitability of the businesses when combined with the marketing strategies for cheapness and confidence.
  
• The business productivity analysis and planning can be made easier and allow easy access to the international market.

The advantages of electronic commerce

• Sales to where you want / Shopping from where you want
  
• Cheaper and easier access to businesses, all consumers and other businesses
  
• Advantage for competition / Increase in service quality
  
• Production, marketing and distribution activities in electronic media
  
• E-commerce provides competitive advantage for the businesses in national and international levels, due to lower costs.